As many of you may have noticed, we have many phone directories that are published for our SoWal area. How does a small business owner decide which one(s) to advertise with? To cover all bases, a business would need to sign up for about eight books. There is Embarq (big and small), AT&T (big and small), the "talking" book, the SoWal directory (the one with Gordie Hines' painting on the cover), etc. Then we must decide Destin vs. PCBeach directories. To go with all is too expensive to be practical.
What phone directory do you use and why? Which do you recommend that we advertise with?
Thanks in advance,
What phone directory do you use and why? Which do you recommend that we advertise with?
Thanks in advance,