Congratulations and shout out to Amavida Coffee for receiving Roaster of the Year Award by Roast Magazine.
Read about what makes Amavida Coffee Roast Magazine's 2018 Microroaster of the Year! http://roastmagazine.com/…/Roast_ROY18_Micro_Reprint_lores.…
by Howard Bryman
For billions of people around the world every morning, life begins with coffee.
For millions of people in farming communities between the tropics of Cancer and Capricorn, life depends on coffee. Yet for Amavida Coffee Roasters, life isn’t just about coffee; it’s about people.
Amavida founders Dan and Sally Bailey and their crew of roasters, baristas, creatives, technicians and administrators are not only cognizant of the fact that coffee is a delicate, natural product that changes lives at every link along the chain from coffee farm to coffee shop—they are motivated by it. As the company name implies (“ama vida” is Spanish for “love life”), these coffee people love the great balancing act of a life in coffee, keeping the best interests of every stakeholder in mind while stewarding the bean from farm to cup.
Founded 13 years ago on the Florida Panhandle, the business now includes three cafes on the Gulf Coast, with another slated to open in March 2018, along with a roastery and headquarters in Santa Rosa Beach, Florida. That means Amavida must navigate both the natural ebb and flow of patronage in a tourism-fueled area as well as the ramifications of larger dips in the economy.
“When the economy goes south, here we see quite a bit of impact. It’s like a double whammy,” says Dan Bailey, who takes pride in Amavida’s resilience. “If somebody can survive in a business down here in this market, they can survive anywhere. It’s really challenging, and on top of that, we have risks like hurricanes.”
When the Baileys agreed that Dan would exit his corporate job to scale his coffee roasting passion into a business, they envisioned a business that would involve and support the family while serving and supporting their local community. And yet, as he stepped up from a hot-air popcorn popper to a 3-kilo Diedrich roaster, studied the industry and attended specialty coffee-focused events, it became clear it wasn’t only small towns along the Gulf Coast that could benefit from a well-run coffee roasting business....
more: http://roastmagazine.com/resources/Roaster-of-the-Year/Roast_ROY18_Micro_Reprint_lores.pdf
Learn more:
Website: Roaster & Purveyor of Organic, Fair Trade Coffees | Amavida Coffee
Amavida Coffee on Facebook
Amavida Coffee Cafe locations:
Seaside
Rosemary Beach
St Andrews
The Market Shops / coming soon to Miramar Beach
Read about what makes Amavida Coffee Roast Magazine's 2018 Microroaster of the Year! http://roastmagazine.com/…/Roast_ROY18_Micro_Reprint_lores.…
by Howard Bryman
For billions of people around the world every morning, life begins with coffee.
For millions of people in farming communities between the tropics of Cancer and Capricorn, life depends on coffee. Yet for Amavida Coffee Roasters, life isn’t just about coffee; it’s about people.
Amavida founders Dan and Sally Bailey and their crew of roasters, baristas, creatives, technicians and administrators are not only cognizant of the fact that coffee is a delicate, natural product that changes lives at every link along the chain from coffee farm to coffee shop—they are motivated by it. As the company name implies (“ama vida” is Spanish for “love life”), these coffee people love the great balancing act of a life in coffee, keeping the best interests of every stakeholder in mind while stewarding the bean from farm to cup.
Founded 13 years ago on the Florida Panhandle, the business now includes three cafes on the Gulf Coast, with another slated to open in March 2018, along with a roastery and headquarters in Santa Rosa Beach, Florida. That means Amavida must navigate both the natural ebb and flow of patronage in a tourism-fueled area as well as the ramifications of larger dips in the economy.
“When the economy goes south, here we see quite a bit of impact. It’s like a double whammy,” says Dan Bailey, who takes pride in Amavida’s resilience. “If somebody can survive in a business down here in this market, they can survive anywhere. It’s really challenging, and on top of that, we have risks like hurricanes.”
When the Baileys agreed that Dan would exit his corporate job to scale his coffee roasting passion into a business, they envisioned a business that would involve and support the family while serving and supporting their local community. And yet, as he stepped up from a hot-air popcorn popper to a 3-kilo Diedrich roaster, studied the industry and attended specialty coffee-focused events, it became clear it wasn’t only small towns along the Gulf Coast that could benefit from a well-run coffee roasting business....
more: http://roastmagazine.com/resources/Roaster-of-the-Year/Roast_ROY18_Micro_Reprint_lores.pdf
Learn more:
Website: Roaster & Purveyor of Organic, Fair Trade Coffees | Amavida Coffee
Amavida Coffee on Facebook
Amavida Coffee Cafe locations:
Seaside
Rosemary Beach
St Andrews
The Market Shops / coming soon to Miramar Beach
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